Duration : Two Years
Awarding body :University of Leicester -UK
Intakes : Feb/ May / Aug /Nov
Academic Year : 2012
|
|
Professional Recognition
The Leicester MBA is one of a small number of UK courses to have obtain accreditation by the Association of MBAs (AMBA).
What we offer at the BMS...
- Recommended text books and course materials will be provided for all modules
- Regular lectures on each modular subjects
- Special writing skills workshop to support assignment writing
- Wi-Fi Facility
- State of the art facilities
- Digital Library
Aims and Objectives
The MBA programme has been designed to cover the spectrum of management subjects, calling on a wide range of expertise. It allows you to concentrate on general management or to tailor the course to suit your individual career needs.
The Leicester MBA provides you with the skills necessary to become a competent and capable manager in today's global business environment. The course will enhance your ability to evaluate and analyse evidence and implement appropriate solutions in any business environment.
You will develop the skills to think creatively and strategically about a wide range of business issues, alongside an awareness of cultural ensitivity and the ability to work in a cross-cultural, multi-national,team-based environment.
This course will enable you to:
Stimulating and intellectually challenging, developing your ability to critically evaluate and apply new marketing concepts and practices.
Consider marketing across a range of business contexts including consumer, industrial, financial, service, profit and not-for-profit sectors.
Develop your communication and team-working skills, enabling you to liaise, direct and communicate with project groups.
Enable you to develop an interdisciplinary, theoretically informed and practical understanding of marketing to enable you to become an effective and successful leader in a complex and dynamic global marketplace.
MBA Programme
MBA Programme for the Managers who need to be multi-taskers. They need to understand how to motivate staff and how to get the best performance from people; how to market their products or services and meet the demands of their consumers; how to implement processes and systems; and how to manage budgets and understand the impact that financial performance has on strategic decisionmaking. Crucially, they need to understand how all of these activities fit within the context of a rapidly changing, global marketplace. When you join the MBA at the University of Leicester, you will be making a significant investment in your future. Your decision to join the programme will be one of the most important decisions you will ever make. If you demand first-rate academic standards, are willing to have some of your basic managerial assumptions challenged, and are ready for the hard work involved, you will find studying the MBA programme to be a rewarding and enriching experience.
Programme Modules
Stage 01
Foundations of Professional Knowledge and Skills
Organisational Behaviour
Accounting for Managers
Marketing Design and Operations
Strategy, Business Information and Analysis
Stage 02
Corporate Finance
Business Ethics in a Global Context
Two elective modules - your choice
Stage 03
Research Methods
Dissertation
Elective Modules (Any Two of your Choice)
Alternative Economies
Benchmarking
Branding and Communications (ffered as an elective on the MBA, MSC Finance and MSC Management only)
Business to Business Marketing and Supply Chain
Management
Employee Relations
International Marketing
International Organisational Behaviour (offered as an elective on the MBA, MSC Finance and MSC Marketing only)
Knowledge Management
Managing Information: Technology and Systems
Marketing of Services
Project Management for Information Technology
Retail Marketing
Strategic Human Resource Management
Total Quality Management
Contents
Stage 01
Foundations of Professional Knowledge and Skills This module provides you with the requisite quantitative awareness and analysis of "1.Foundations of ProfessionalKnowledge and Skillsthe production of 'knowledge' within management, marketing and finance and encourages you to begin developing the necessary personal skills for both academic and business environments.
You will examine organisational culture; motivation "2.Organisational Behaviour groups and organisation; organisational development; human resource issues; and structure and work organisation.
You will study accounting information for decision making,"3.Accounting for Managers" planning and control; cost and activity management; the budgeting process; performance appraisal; and investment appraisal.
Operations You will examine integration of marketing "4.Marketing Design and Operations" and product design; strategy and product marketing; identifying new markets from product innovation; and marketing and product delivery.
You will examine the nature of strategy; "5.Strategy, Business Information and Analysis" the role of rationality; learning and the organisation; managing risks; competitive advantage; and creating strategic objectives.
Stage 02
This module introduces the firm; equity; issuing shares; "1.Branding and Communicationcosts of issue; rights issues etc; debt; warrants; convertibles; leasing and quasi-debt; valuation of a company; mergers; growth and failure and disinvestment.
Context What are ethics? Why are they important?
"2.Business Ethics in a GlobalTraditional examinations of ethics; a 'new' ethics; legitimacy and corporate life; corporate social responsibility.
"3.Two elective modules - your choice above
Stage 03
Research Methods introduces the process of social science research and the fundamental debates pertaining to the philosophy of social science. It provides research methods training in a range of techniques which you will "Module 4: Research Methodsbe able to apply as you move on to the dissertation stage of the programme.
The Dissertation provides you with the opportunity to examine a topic of your choice that is relevant to the course. The dissertation should combine a literature review with empirical research and you will be allocated a supervisor "Dissertation who can advise you during the process. In designing, conducting and writing up the research, you will develop core social research and project management skills.